Every day is a magical day at Hamleys and we want to keep you up to date with all the activities, competitions, character and showbiz visits. By regularly visiting our Regent Street Store What's on page you’ll never miss any of the action!
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Meet Captain America at Hamleys!
Date: Sunday 16th March
Time: 3pm – 6pm
To celebrate the release of Marvel’s Captain America: the Winter Soldier, the world’s first Avenger is visiting Hamleys toy shops all across the UK and Ireland!
You and your friends can join us for this exclusive event and enjoy the fun, magic and theatre at the finest toy shop in the world!
This event is completely FREE! Make sure you bring your camera as this is a memory you will want to re-live again and again
Captain America will be available for photographs for 30 mins at a time. Exclusive Priority meet and greet for competition entrants will take place in the first 30 mins of the event.
Captain America: The Winter Soldier – UK Release Date March 26th 2014.
As Steve Rogers continues his affiliation with S.H.I.E.L.D and struggles to embrace his role in the modern world, he's reunited with James 'Bucky' Barnes, who is now a brainwashed Russian assassin known as the 'Winter Soldier'.
Visit HERE to find out more.
Additional information: By entering the Hamleys Ultimate Friend competition you may be invited to this event with a priority place to meet Captain America. Maximum of 50 priority places available. Hamleys will contact all priority customers prior to the event. All customers who do not have a priority place can still meet Captain America on the day. All customers should expect queues at this event. Please arrive early to avoid disappointment. Queues will be cut to ensure the event finishes on at the time stated above.
WIN! Tickets to the Captain America: The Winter Soldier Premiere!
Date: Thursday 20th March
Prize: Tickets for two children and one adult to attend the London Premiere of Captain America: The Winter Soldier. Accommodation for one night in Central London. Travel from selected city to London. Hamleys goody bag filled with exclusive Captain America merchandise!
WIN! Tickets to the Captain America: The Winter Soldier Premiere in London on Thursday 20th March! All you have to do to be in with a chance of winning this amazing prize is tell us why your friend is the Ultimate Best Friend!
Top 50 entrants will be invited to their selected Hamleys Store Event as we unveil who will be going on this epic adventure. The most interesting and exciting friendship will be crowned the winner. The winning application will be chosen by the Hamleys Events Manager and a panel of judges.
The Hamleys Regent Street Store Event will take place on Sunday 16th March 2014.
Visit HERE to find out more.
Additional information: Even if you are unsuccessful in winning the overall Hamleys Ultimate Friend prize, you will still have the opportunity to meet Captain America in our exclusive meet and greet.
Where: Lower Ground Floor
Hamleys, The Finest Toy Shop in the World, unveils a new attraction for visitors to their London store on Regent Street.
The Hamleys Underground experience features themed games, kiosks and entertainment – all with iconic design elements from London’s most famous transport system. Central to the attraction is the exclusive opportunity for families to have their very own picture taken in a real-life train driver’s cab that entered service on the Underground in the 1970s.
It doesn’t come more awesome (or more London) than that!
Meet Hamley and Hattie Bear!
Time: 12pm, 2pm & 4pm
Hamley and Hattie Bear visit the store EVERY day! Visit the ground floor at opening 12pm , 2pm & 4pm to give Hamley Bear a high five and Hattie Bear a HUGE hug! They're beary excited. Who will you meet?
Have a Hamleys Magical Birthday Party!
Have you ever wanted to have your Birthday Party in one of the most magical toy shops? Now you can.
Here are the five different Hamleys Regent Street Parties that we offer, The Official Hamleys Tour, The Weekday Party, The Themed Party, The exclusive Sunday Morning Party and The Hamleys Dream Sleepover.
For more information on each of the different parties and how to book Click here